‘The Caitlin Clark Effect’ Pulls In Incredibly Historic Television Ratings While Up Against NFL Sunday Slate

Caitlin Clark’s impact on WNBA viewership was on full display during he

 

r playoff debut with the Indiana Fever against the Connecticut Sun. Despite competing with NFL games, the WNBA matchup averaged 1.84 million viewers on ABC, making it the most-watched WNBA playoff game since 2000. This historic viewership underscores Clark’s significant influence in elevating the league’s popularity. Her game even outpaced other WNBA playoff matchups held the same day, showing the draw of her star power amidst fierce NFL competition【10†source】.