Following the Indiana Fever’s elimination from the playoffs under Caitlin Clark, WNBA ratings fall to almost a third.

WNBA ratings fell off a cliff after star player Caitlin Clark’s first year in the league officially came to a close.

Clark’s Indiana Fever managed to deliver the most-watched WNBA game on cable in history, at 2.5 million viewers for Game 2 against the Connecticut Sun on September 25. The game peaked at high of 3.4 million viewers.

After the Fever were eliminated, the first game of the next playoff round featuring the New York Liberty and the Las Vegas Aces brought in just 929,000 viewers on September 29. This, despite it being a rematch of the 2023 WNBA finals.

According to the, New York post the semifinal was still the most-watched WNBA semifinals in the last 22 years.

Meanwhile, the first game of the Minnesota Lynx and Connecticut Sun semifinal had about 650,000 viewers on average, the  Daily dail reported.

Both semifinals pale in comparison to Clark’s first playoff game, which drew 1.84 million viewers on September 22.

This mirrors the Clark effect that was present all season long in the WNBA; where she went, viewers and attendees followed.

The top 14 most-watched games of the WNBA season were all featuring Clark’s Indiana Fever.